I haven’t written anything on here for way too long, every time I’m ready, I have something to write about, something else happens and I have to postpone. I’m now sat on the plane back home after another food fair, exhausted of tasting and talking, and I have decided to write instead of closing my eyes and let the plane take me home.
This is my second food fair in the last few weeks and I’m honestly tired, from an outsider it may look that going to a wine or food fair is all about drinking and eating, but I can guarantee it is not, not only the travel but also the talking and tasting, no actual eating or drinking, except in the evening but by the time the day has finished and it is time to go out for dinner, the last thing you want to do is go out and have a late night, your mind is already set on the next early morning.
Said that I love going to fair because not only I can discover new products, but get to talk to producers and people that do the same job I do from all over the world and learn a lot.
In the last trip, on one of the dinners, I sat on a table with two meat experts from Holland who spend their time travelling the world selecting meat, what a fascinating job, visiting farms and abattoirs, I was such an interesting and learning evening for me, I learned so much about meat, we spent the whole evening talking about cows and pigs, tests and different country legislation. They told me of how strict is the Dutch legislation, that there is a meat scandal almost every day, we may not know about it, but it happens almost in daily basis, the last two had just happened in Brasil and Argentina, I told them I had not heard about them, and they responded saying that the majority of them get sorted quietly, without any scandal, and the only reason they are discovered is because they constantly check the meat they receive.
The issues they face are almost always related to drugs injected or fed to the animals to speed up their growth or give the meat a better look, I also said them that we only use local meat and they told me that English meat is very good, has a very good reputation, and the best way to guarantee the quality of the meat is by knowing your suppliers and visiting their farms, they said good meat cannot be cheap.
At Ipsum not only we know and trust our meat supplier, which is local, and always buy the best meat, and like a now retired former Michelin star chef told me, we put our heart in what we do, we dont cut corners and offer only the best, we love what we do and put everything we have into it, including sourcing the best ingredients and never stop looking to make things better.
We all go shopping and we always read the label wanting to know the provenance and origin of the food we are buying, at Ipsum we can proudly say to know the provenance of every single ingredient we use, from our meat and fish to our vegetable or our bread, if you want to know, just ask and we will be happy to tell the story behind it